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- Who is a Full Stack designer? What kind of skills/expertise does one need to have to call him/herself like that?
I’ve was thinking for a pretty long time that a full stack designer is one who can create mockups and code them out. And yeah, it all included UX phase, UI phase and mostly HTML/CSS part of front-end development
But in recent few years, I was highly involved in research and problem definition stages. In addition to that, I’ve co-founded a startup and encountered high involvement in idea validation, pre-launch activities, grow, marketing, ads, etc. And that brought an understanding that only is able to create beautiful mockups and even code them - isn’t a full stack design process. It’s really important to be able to connect all the stages of the product creation process and bring a common experience there as a full stack designer
1️⃣Research (Pitch decks, brand, market research)
2️⃣Pre-launch (Idea validation, landing pages)
3️⃣Build (UX, UI, Front-end)
4️⃣Launch (Marketing, PR, Ads)
5️⃣Grow (Growth hacks, monetization)
Let me know your thoughts, drop me a comment!
Thank you 👋